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Bloomberg outlines Apple iPhone roadmap through 2028; 9to5Mac questions 18 Pro camera upgrade

Bloomberg says Apple plans 10+ iPhones through 2028, including foldables; 9to5Mac doubts iPhone 18 Pro's variable aperture.

AI News Feed · 2026-09-05 13:58

Gurman said the September 9 event will introduce the iPhone 18 Pro and Pro Max, with a mechanical aperture camera feature, dark red and light blue color options, the A20 Pro chip, the C2 modem, and improved battery life. The same event is expected to include the iPhone Ultra, a foldable that is said to be about the size of a passport when closed, with light and dark color options. The device is said to feature Touch ID, an advanced hinge, and a price above $2,000.

For 2027, Gurman said the base iPhone 18 and iPhone 18e would ship in the spring, with the regular iPhone 18 moving out of the fall lineup. He also described an iPhone Air 2 with three major upgrades: an Ultra Wide camera, a faster chip, and longer battery life. The Pro and Pro Max models are planned with a 20th-anniversary design featuring curved glass around all corners and edges and thinner bezels. Gurman described this as "the biggest overhaul to what is now the iPhone Pro line since the iPhone X." A second-generation foldable iPhone, already well into testing, would bring a new chip.

For 2028, Gurman said a third-generation foldable iPhone is in development with slightly larger front and inside displays than the 2026 and 2027 models. He did not detail other 2028 products, though new base and Pro models would presumably appear. 9to5Mac noted that the trend of larger foldable displays follows consumer appetite for bigger screens.

Regarding the iPhone 18 Pro's variable aperture, 9to5Mac said that while a variable aperture would give users control over depth of field, the main limiting factor for iPhones is not the lens's aperture but the tiny sensor size compared with DSLRs and mirrorless cameras. Physics suggests the real-world benefit would be marginal. The article added that Apple's decision to include a mechanically variable aperture, which is complicated and expensive, may indicate the company has something beyond the lens itself planned, possibly a significant improvement to Portrait mode supported by a more powerful chip. It argued that the end result is what matters to most users.