Epic Games Reportedly Delays Disney Game and Moves to AI-First Development
Epic Games has reportedly delayed its Disney shooter and told developers to use an “AI first” model, with AI writing code and generating art for the Marvel and Star Wars project.
According to those reports, the game is a shooter featuring characters from the Marvel and Star Wars franchises. It is part of a $1.5 billion collaboration between Epic and Disney announced in early 2024, which the companies described as aiming to create a “games and entertainment universe.” Disney-owned characters have appeared as Fortnite skins over the years, but the collaboration was intended to go further.
Bloomberg reported that one of the game’s directors told staff in an internal message that the project would use an “AI first” production plan. The message said there would be “no more hand-written code” and that all art for the game would be “generated with full AI workflows,” according to the reports. Developers were told to use tools such as Anthropic’s Claude, with human workers managing and guiding the AI-generated work.
The game’s release timing is unclear and accounts differ. Slashdot, citing Bloomberg, reported that the title had been slated for release in March but is now delayed with no new date communicated. Ars Technica, also citing Bloomberg, reported that the project had been scheduled for March 2027 and has now been delayed indefinitely. Engadget reported that the date had already been pushed back to March even before the new AI directive was given. Engadget also said sources described the project as an extraction shooter similar to Arc Raiders.
The AI-first approach was not universally welcomed by developers, according to Bloomberg’s sources. Some employees reportedly hoped the request was not entirely serious. Epic has already been adding generative AI tools to its Unreal Engine platform this year, making the directive more plausible to observers. Epic Games Communications Director Jake Jones told Bloomberg in a statement: “We’re embracing AI-accelerated development, led by Epic developers who are the visionaries and creative drivers for everything we do.”
The report arrives amid broader unease in the game industry about generative AI. The Game Developers Conference’s annual survey found that 52 percent of developers said the technology was bad for the industry in this year’s survey, up from 30 percent in 2025. The survey also found that while many developers use generative AI tools, they primarily do so for tasks such as research and programming rather than asset creation. Slashdot noted that the Disney project represents the first time a major video-game company has attempted to build a title primarily with AI.