Instagram Expands School Partnership Features With Student-Only Stories and Notes
Instagram adds student-only Stories and Notes, clubs, teams, Channels and a directory for partner schools.
Meta launched the program last year and promised participating schools that it would prioritize reports from their students when they experience bullying and harassment on the app. Engadget reported that reports from partner schools will be moved up in Meta's moderation queue and that Meta will respond to them within 48 hours. 9to5Mac reported that reports submitted by school partners that may violate Instagram's Community Standards will be prioritized for review, and that schools will receive status updates and notifications as soon as Instagram takes action on a report.
Under the expansion, partner schools can create clubs and teams that serve as a centralized hub for communicating information and upcoming events. Admins for those clubs and the overall partner program admin for a school can post Stories and Notes. Engadget cited an example of a basketball team admin posting a call for tryouts in the school's Stories. School administrators can also create Channels, where they can post important updates for their community, which can include students, parents and teachers. Only verified students at a school will be able to see those Stories and Notes, and school administrators can remove posts, according to 9to5Mac. 9to5Mac reported that anyone in the school can create clubs and teams.
Meta teamed with third-party service UNiDAYS to verify a student's identity before they can join their school community. Verified students can access a school directory listing their verified peers, and they can add a school banner to their profile that is only visible to the other students and teens they follow back. 9to5Mac reported that UNiDAYS is the same company Apple uses to allow access to educational pricing. Meta said the features are going live today.
Meta said the new features are intended for use outside classroom hours, 9to5Mac reported, noting that teen accounts allow parents to block usage during school hours.
Instagram has faced scrutiny over teenage mental health. 9to5Mac reported that the company's own internal research showed Instagram could be harmful to as many as 20% of teenage girls using the app by increasing anxieties about physical attractiveness and popularity, among other things. Cyberbullying has been another significant problem for teen users of social networks, and Meta launched the partnership program last year to help schools tackle the issue. When schools signed up, Meta promised that reports filed by students and staff would be prioritized.