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iPhone 18 Pro and Pro Max Launch: Best Deals Still Available in the US and UK

Apple's iPhone 18 Pro and Pro Max have officially launched. Preorders are closed, but many launch deals remain in the US and UK, including trade-in rebates up to $1,200 and leasing from $34.99 per month.

AI News Feed · 2026-09-18 22:49

The iPhone 18 Pro starts at $1,199 in the US and £1,199 in the UK, while the iPhone 18 Pro Max starts at $1,299 and £1,299. Several methods can lower the price, particularly trading in an existing phone or signing up for a new carrier plan. Some carriers are facing slightly delayed delivery times, but both devices remain readily available to order at most outlets.

In the US, Apple offers a trade-in rebate of up to $885 for unlocked devices, along with a leasing option starting at $34.99 per month. AT&T provides up to $1,200 off with an eligible trade-in, and Verizon offers up to $1,200 off with a trade-in on its myPlan unlimited plans for new and existing customers. Verizon also has a bundle option with its new "Simplicity Pro" plan, which includes the device and plan for $80 per month and allows a free device upgrade after 12 months; both Verizon deals are eligible for a "free" iPad and Apple Watch, though cellular lines are required for each device to qualify.

T-Mobile's launch deal includes a standard iPhone 18 Pro with a new line when switching from another carrier on the Experience Beyond 2.0 plan, or up to $1,200 off with an eligible trade-in, which is also available to existing customers on the older Go5G Next plan. Walmart offers devices from $11.75 per month with no trade-in required, and Xfinity Mobile includes the iPhone 18 Pro Max with a trade and line.

Additional US promotions include Visible Wireless offering $480 off the iPhone 18 Pro when paired with a new line on the Visible+ Pro plan, with no trade needed and the discount applied monthly over 24 months for new and existing customers. Straight Talk provides a $480 discount over 24 months when bundling the device with a Gold Unlimited plan or higher, which costs $55 per month.

In the UK, Apple is offering trade-in rebates of up to £885, which TechRadar notes is a strong discount for the official store. Several networks are stocking the devices, including Three and Vodafone, giving shoppers more options now that the phones have launched. For more details on the devices, TechRadar's full iPhone 18 Pro and 18 Pro Max review page includes specs and image samples.

Editor's Summary

The iPhone 18 Pro and iPhone 18 Pro Max have launched, with prices starting at $1,199/£1,199 and $1,299/£1,299. Major US carriers are offering trade-in rebates up to $1,200 and other promotions, while Apple provides up to $885/£885 in trade-in credits and leasing from $34.99 per month. The continued deals in the US and UK highlight intense competition among carriers and Apple to attract upgraders and new customers.