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Mbappé Ends Nearly 20-Year Nike Run, Joins On in Soccer Push

Kylian Mbappé has left Nike after nearly 20 years and joined Swiss brand On for soccer footwear and apparel.

Mbappé had been associated with Nike since childhood and chose not to renew his deal with the sportswear giant, according to CNBC. On also announced that retired player and commentator Thierry Henry would join as its new director of football and that FC Barcelona player Sydney Schertenleib would help develop and test its soccer apparel.

In a joint interview alongside On co-CEO David Alleman with CNBC's Carolin Roth, Mbappé said his long Nike tenure was positive but that he wanted a new chapter. "Of course, I had 20 amazing years with Nike, I can only say thanks to them," he said. "But I think, as a person, as a player, it was the time to change... and after we started to talk, and after every discussion, I was a little bit more convinced about the fact that I have to be part of the family, I have to be part of the project, to be part of the journey with On and the football."

Mbappé emphasized the connection he seeks with his footwear. "You need to feel at one with your shoes," he said. "As a player, you need to feel a special connection with your boot, with the ball, with the pitch, with the evolution of the game. Now you play 60 games in a season. You train every day. The intensity is high. You need to feel comfortable in your shoes."

On was founded in 2010 and is known for running and tennis apparel. Its technologies include CloudTec, a cushioned midsole technology for running, and LightSpray, a robotic manufacturing process in which a robot sprays a filament to create the shoe's performance upper.

The Swiss company is a new entrant in the soccer market. The partnership with Mbappé follows its announcement that Henry, a retired player and commentator, will serve as director of football, and Schertenleib will help develop and test its soccer apparel. Highlights of the interview with Mbappé and Alleman are scheduled to be broadcast on CNBC's "Squawkbox Europe" on Tuesday, according to CNBC.