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Meta Launches Muse on iPad After Weeks as Top Free iPhone App

Meta has added native iPad support to Muse, its AI agent app, after Muse spent several weeks as the top free iPhone app in the U.S. App Store. The update also adds connectors and business-focused features.

Muse is Meta’s mostly free, proactive agentic AI tool. It competes with Grok Bot, ChatGPT Dots and OpenClaw. The iPad version is available for free on the App Store alongside the iPhone version, 9to5Mac reported.

The latest update also adds connectors and business-focused features. According to release notes cited by 9to5Mac, users can connect tools they already use, including Asana, Canva, Dropbox, Figma, QuickBooks, GitHub, Klaviyo, Zoom and Meta ad accounts. Meta said Muse can be given a business goal and then carry out tasks such as planning marketing content, building client pitches and spinning up new product pages, all with user approval. The update adds more connectors for everyday apps, including Granola and Notion, and more.

The Verge reported that the iPad support is mentioned in only one line at the bottom of the release notes for the latest version of Muse, alongside several other updates for the iPhone version. Those updates include the ability to connect Muse to additional software tools such as Canva, Dropbox, Figma, QuickBooks, GitHub, Zoom, Asana and Klaviyo, plus new connectors for apps such as Granola and Notion. The Verge said the new updates target small business owners by letting them give Muse a business goal, which the agent will use to autonomously plan marketing, client pitches and the development of new product pages.

The Verge said the iPad version should function similarly to Muse on the iPhone but make better use of the iPad’s larger screen and iPadOS’ improved multitasking capabilities.

Meta originally launched Muse for the iPhone in September, 9to5Mac reported. The company later added a Mac version. 9to5Mac said the Mac version arrived a few days after the iPhone launch. The Verge said the Mac version was released about a week after the original mobile version debuted. The two reports differ on the timing of the Mac release, and neither explained the discrepancy.

The Verge noted that Meta took 15 years to release a dedicated version of Instagram for the iPad. It said the faster turnaround for Muse to properly support Apple’s tablets is a clear indicator of the company’s strong support for its AI initiatives. The Verge also reported that Meta recently announced a standalone, Tamagotchi-like device called the Muse Charm that will run the AI agent without the need for a smartphone, and that the company is working to bring Muse to its smart glasses.

Muse for iPhone and iPad is available for free on the App Store.