Pinterest Launches Restyle Beta, an AI Room Redesign Tool
Pinterest is beta-testing Restyle in the U.S. and Canada, an AI feature that lets users photograph a room and redesign it with saved Pins, style prompts and object-level edits. It runs on Pinterest Intelligence and will expand next month.
With Restyle, users can take a photo of their space and prompt the AI to add wall art, furniture, accessories or other home decor, including items from images they found on Pinterest, Pinterest said. They can also change lighting, paint color, plants and other elements. Users can click individual items in the room to swap them out, erase them from the image or make further edits, or ask the AI to visualize the room in a completely different style, such as 'bohemian,' 'industrial,' 'whimsical' or 'dopamine.'
Restyle is initially available only as an early preview, according to the company, and will roll out more broadly next month. Pinterest said the feature is not a novel idea because restyling rooms has been a popular consumer use case for AI assistants, but adding it directly to Pinterest could let people do more with the items they have saved for inspiration and design ideas. By seeing items in their own spaces, people may be more likely to buy the items they saved to their boards, completing the funnel from pinning to purchase.
The foundation of Pinterest Intelligence combines Nvidia Blackwell GPUs and Nvidia Dynamo with open-source models and Pinterest-built technology, the company shared on Monday. The partnership will improve the Pinterest Assistant's ability to handle visual search requests and turn people's searches into signals for AI discovery and shopping, among other things.
Pinterest introduced Restyle at its annual Pinterest Presents event, where it also introduced new visual search ads, app promotion features and other tools for advertisers. The Restyle beta is available in the U.S. and Canada.