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Pixel 10 Pro Owners Skip Pixel 11 Pro Upgrade; Google Says Foldable Users Spend 14x More on Apps

Most Pixel 10 Pro owners are skipping the Pixel 11 Pro, a poll finds; Google says foldable owners spend 14x more on apps.

The poll, which gathered just under 1,600 votes, showed that 58% of Pixel 10 Pro owners plan to keep their current phones. Among the rest, 29.2% said they are upgrading to the Pixel 11 Pro, 5.6% are moving to another Pixel 11 model, and 6.9% are switching to a non-Pixel Android handset.

Reader comments cited by Android Authority gave several reasons for skipping the upgrade. One said one year is too short and that even enthusiasts should wait at least two years, while a Pixel 8 Pro owner said they are still satisfied and will wait another year. Another reader criticized the Pixel 11 Pro's memory configuration, saying, "Literally, the LAST THING, an Android phone needs on this earth, is less RAM."

The outlet noted that the Pixel 10 Pro still has around six years of software support and remains a strong performer. Not everyone is staying put, though: one reader reported paying about $400 for a Pixel 10 Pro after discounts and trade-in, then getting $600 in trade-in credit from Google to move to the Pixel 11 Pro.

Android Authority also ran an earlier poll in early August, before the Pixel 11 series went on sale, in which roughly 55% of 1,944 Pixel 10 Pro owners said they were happy with the device and only 16% said they were unhappy. The outlet said that despite some complaints such as battery drain and overheating, owner satisfaction remains high.

In a separate post on the official Android Developers X account, Google said foldable phone users spend 14 times as much on in-app purchases as standard smartphone users. Google did not provide dollar figures or break down purchase types. Android Authority pointed out that the Pixel 11 Pro Fold starts at $1,900, compared with $1,100 for the Pixel 11 Pro, and said buyers of expensive foldables may be more willing to spend on apps.

Google's message to developers is that foldables, while still a small portion of the market, attract users who make heavy in-app purchases, so apps should be optimized for foldable screens.