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YouTube creators can now tag Amazon products and earn commissions

YouTube has added Amazon to its Shopping affiliate program, allowing eligible U.S. creators to tag products in videos and earn commissions.

AI News Feed · 2026-08-28 08:37

The integration means creators no longer need to paste Amazon Associates links in video descriptions. Instead, YouTube will provide a curated catalog of highly requested and trending Amazon products that creators can tag. If a specific product is unavailable, creators can request to add it by contacting YouTube Support. The feature also supports auto-tagging, which lets YouTube's systems review recent uploads and identify eligible products automatically.

Commissions will appear as overall daily earnings in YouTube Studio, with no breakdown for specific products or videos. If a viewer returns an item, the commission will be deducted from the creator's balance. Although only eligible U.S. creators can currently tag products, the tags are visible globally. YouTube may automatically match a tagged product with a trusted local merchant offer so creators can earn commissions on eligible international purchases; if no local merchant is available, the tag routes viewers to the Amazon U.S. website.

To participate, creators must be enrolled in the YouTube Partner and Shopping Affiliate programs, hold an active Amazon Influencer or Associates account, and link it to their YouTube channel. In March, YouTube lowered the subscriber threshold for participating in the ecommerce system from 1,000 to 500, making it more accessible. According to Engadget, more than 1 million people have signed up for YouTube Shopping, and the affiliate program recently expanded to Argentina, Mexico and the UK.

The move gives Amazon a presence inside one of the most popular video platforms, while offering creators an easier way to earn from product recommendations. TechCrunch noted that YouTube's affiliate program already existed with other retailers, but Amazon's vast catalog significantly expands the range of products available to tag.